Marketing for startups: outsource vs in-house

Are you making big mistakes when it comes to marketing?

Building a successful startup or scale-up presents many challenges, but it is pretty much impossible to achieve sustained growth without a decent marketing strategy.

34% of UK startups outsource their performance marketing and although this can be a big time-saver it isn't always the best approach when it comes to ROI.

That's why we've gathered an expert panel to dive into the pros and cons of both approaches and to give you an honest review.

On the agenda:

Outsourcing vs in-housing: deep dive into all the dos and don'ts
What should your monthly spend be?
How to scale your marketing cost-effectively
Channels, audiences and targeting
A/B testing without testing your patience
Most common mistakes and how to avoid them

Register for the webinar

Meet the panel

Matt Lerner

Founder, Startup Core Strengths

Matt is a highly experienced Marketing Leader and founded Startup Core Strengths to help European startups get much much better at customer acquisition.

Sahil Sethi

CEO & Co-founder, Maji

Sahil is a serial entrepreneur who is building a financial coaching and planning platform that saves employers NI whilst reducing the money stress of their employees.

Carina Cunha

Founder, Nosy

Carina is an entrepreneur and business strategist with experience developing an innovative IoT product leading marketing and sales teams through hyper growth.

Robert Rizea

CEO & Co-founder, RacketPal

Robert is a founder with a passion for digital marketing, a performance-driven attitude and an analytical skillset.

Jules Robertson

Co-founder, Tally Market

Jules is passionate about giving employees a better way to work which is why she co-founded Tally last year.

Marketing for startups: in house vs outsource